Aspen Psychological Services

Their Needs

Aspen Psychology had a generic template site that they felt did not represent their business, and didn’t provide necessary functionalities. They wanted something that would convey the same warm and welcoming atmosphere that they had worked to establish in their physical office, while including a way for their patients to schedule appointments and access their records.. They had also had marketing services previously provided by a psychologist directory company, but it was widespread and didn’t fill their needs. They wanted to focus all marketing efforts on Fremont County.

The Solution

The process started with establishing a consistent brand identity. A photo shoot of the office gave us a starting point. We used those photos to develop a logo and color palette that would be carried throughout their site and printed materials. The site was connected to AdvancedMD, a patient portal that they had been using previously. Efforts were then turned to local SEO that would focus on Fremont County.

This Project Is Too Recent To Have Statistical Marketing Results

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